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E-Commerce for Small Business Reading

The following links are research and related reading material you may find useful as a small business owner considering how to improve your online website.

• Canadian Internet Use Survey (CIUS)

  The 2007 Canadian Internet Use Survey was conducted in October and November 2007 as a supplement to the Labour Force Survey. More than 26,500 Canadians aged 16 years and over were asked about their Internet use, including shopping, for the past 12 months. Estimates of Internet shopping (e-commerce) will be released in November 2008.

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• E-commerce: Shopping on the Internet

  More Canadians used the Internet to purchase goods and services in 2007, placing almost $12.8 billion worth of orders, up 61% from 2005.

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• Survey of Electronic Commerce and Technology

  The 2007 Survey of Electronic Commerce and Technology covered over 19,000 enterprises across the economy, except for local governments.

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